Daily Archives

March 1, 2016

IT Cosmetics Superhero Mascara Duo neversaydiebeauty.com @redAllison

Makeup

Taking My Lashes to New Lengths: IT Cosmetics Superhero Mascara

There’s been a lot of buzz lately about new IT Cosmetics Superhero Elastic Stretch Mascara. I tuned in to QVC about a month ago when I picked…

March 1, 2016

After living in New York City for many years as a student and ad exec, I moved back to a quiet town near the ocean north of Boston.

For 20 years, I have traveled around the US moderating focus groups for a variety of domestic and international clients, including some of the world’s best known brands. I use the knowledge gained in my research on the beauty industry, as well as my own experience, in my beauty blog – neversaydiebeauty.com – to share beauty tips and insights about cosmetics with women who love makeup, want to look their best and who want info about which products to buy and which to avoid.

Some of my blogging credentials include being one of Preen.Me’s “50 Beauty Blogs You Should Be Reading”, a Beauty Contributor to Fabulous After 40, a Guru for FabOverFifty, a Visionary as well as a featured blogger for BlogHer.

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