I’m the queen of the Cs. Vitamin C skincare products, that is.
I’ve tried vitamin C serums with a water base, with a thicker base, in a powder format. I use body care and nail care products with vitamin C.
I believe in vitamin C. Since I started using it on my face several months ago, my skin feels tighter, looks brighter and firmer, and I’m seeing my hyperpigmentation beginning to fade.
Vitamin C in skincare has been shown repeatedly in scientific studies and clinical research to improve the look and health of skin primarily by stimulating collagen synthesis. As we age, skin loses collagen, both quantity and quality. What was an organized structure of collagen in young skin becomes disorganized in older skin, and as a result, skin becomes thinner and loses elasticity. Stimulating collagen synthesis and restoring the active organized structure seen in young, healthy collagen can slow down and even reverse skin aging. Why wouldn’t you use vitamin C in your skincare routine?
At the beginning of the summer, I was given the opportunity to try COUI Super C Serum.
COUI Skincare was a new brand to me, AND COUI Super C Serum just launched this summer. I did a little research on my own before trying the product. I learned that COUI Skincare has serious skincare cred, working with renowned biochemist and skincare consultant, Dr. Hannah Sivak. Importantly, COUI’s mission is to develop the best skincare with the best ingredients at affordable prices. Since becoming a beauty blogger and trying beauty products at all different price points, I have discovered that a product doesn’t have to cost a fortune or be sold at a high-end store to be effective. It just has to have great ingredients and be well-made. COUI Skincare has definitely gotten my attention.
COUI Super C Serum
I think COUI Super C Serum is the fourth vitamin C serum I’ve used this year. I had thought that all vitamin C serums/products were the same, but they are not. Not at all. They differ in terms of their form (liquid, gel, powder) and especially in terms of the other active ingredients in the serum.
Firstly, I love the feel of COUI Super C Serum. Although it’s water-based like many other vitamin C serums, it has glycerol in the formulation. The thicker consistency makes it easier to apply and it stays put on my face while it dries. Also, you only need a few drops (for me, less than half a dropper full). I have dry, sensitive skin, and the glycerol in the liquid feels so good on it…but it’s still lightweight enough for all skin types. I prefer it hands down to the watery serums or the powder form that has to be mixed with my moisturizer.
Next, COUI Super C Serum contains lots of other ingredients that I’m thrilled to find in this affordable serum. It’s an all-in-one serum that contains:
- Epidermal Growth Factor – the discovery of which gave its discoverer a Nobel prize – plays an important role in the regulation of cell differentiation, growth and proliferation
- Niacinamide (vitamin B3) has been shown to increase ceramide and free fatty acid levels in skin, prevent skin from losing water content, and stimulate microcirculation. This vitamin, considered a “must-have” skin ingredient by many experts, has a growing reputation for treating wrinkles and breakouts and for being able to treat uneven skin tone including acne scars.
- Lactobacillus/Kelp Ferment Filtrate that assists in collagen synthesis, moisturizes, and provides calming/anti-itch protection
- Hydrolyzed Collagen made up of natural active peptides from marine collagen that help moisturize and provide amino acids necessary for collagen synthesis.
- Magnesium Ascorbyl Phosphate (MAP), the most expensive and best form of vitamin C that gets transformed by enzymes in our skin into ascorbic acid, the vitamin C we know. MAP, an anti-oxidant, improves elasticity and decreases the appearance of wrinkles by stimulating collagen synthesis. It also reduces redness, heals skin and prevents pigmentation.
- Hyaluronic Acid – the real deal – that absorbs up to 1000 times its weight in water to keep skin moisturized.
Oh, and did I mention that COUI Super C Serum has the faintest lemony scent? Other vitamin C serums I’ve tried sometimes have an odd herbal scent. Super C has almost no scent, but if I stick my nose in the bottle, it is a pleasant citrusy scent. Much better!
I’ve been using COUI Super C Serum for about 6 weeks now, and I love it. As I mentioned, I love the feel of the product. It is just right for my skin. But I really love how it makes my skin look and feel: definitely brighter, tighter, and I’m seeing some fading of my dark spots. Yahoo!
COUI Super C Serum comes in a traditional amber glass bottle with a glass dropper to protect the efficacy of the ingredients (the directions also say to keep it in the fridge). It holds 1 fl. oz/30 ml, and is made in the U.S. The date of manufacture is shown on the bottle. Mine was manufacturer just a few days before I received it so I know it was fresh!
COUI Super C Serum is sold on Amazon, and I purchased it that way myself. It was easy peasy to buy on Amazon, and it arrived nicely packaged, safe and sound, within a few days. The link is here. It is priced at $28.95, and it is cruelty-free. If you’re looking for an effective vitamin C anti-aging serum, give this one a try.
COUI Skincare is offering readers of Never Say Die Beauty a 30% discount until September 30, 2014 to encourage you to try the product. The code is: 8UWV5UGK.