I don’t wear L’Oreal makeup very often. I don’t know why I’m not so drawn to the brand these days. But the new Voluminous Butterfly Mascara has been on my radar screen, and I decided to use my 20% off coupon and $4 discount from the CVS Beauty Club to try it and a liquid foundation from a different brand (review coming soon on that one too).
I am drowning in mascaras lately, just as I seem to be drowning in blush, but hey that’s the downside of being a beauty blogger. 😉 I have a number of mascaras that I like a lot, and I’m beginning to put them into usage categories based on the amount of time I have to apply my mascara, where I’m going, what I’m doing etc.
Voluminous Butterfly Mascara comes in regular and waterproof. I chose the regular. I find regular mascara works well for me, and I hate trying to remove waterproof mascara — just too difficult. It comes in a few shades, and I went with Blackest Black since I was choosing this for its oomph factor.
So the two points-of-difference to focus on for this mascara are the brush and the formula, but before we go into them, I’d like to give a shout out on the look of the tube. Great packaging, very Art Deco!
L’Oreal describes the brush as “a breakthrough wing tip brush to lengthen, stretch and volumize every lash to the outer corners of the eye”. The brush head is made of plastic, and it has two different sides. One side that’s a normal brush shape, and one side that’s winged out and curved.
I’m left-handed, and lefties are supposed to be spacially-oriented. Not me. I got the language-orientation instead. I was able to use the curved wing tip side of the brush very well on my left eye to get those outer eyelashes. But when I switched to my right eye and had to change the orientation of the brush, I had a much harder time. I flipped it around in my left hand, but I found it hard to maneuver. Probably just me. Hopefully, I’ll get the hang of it because I liked the big outer lash look!
I used the regular side of the brush for my bottom lashes and to get at my little lashes in the inner corner and that worked fine.
I love the look of the tube, as I mentioned, but I wish the brush handle was not so thick so it would be easier to manipulate.
L’Oreal says that the formula contains 1.2 mm fibers to coat the lashes and make them look longer and thicker. It describes the look as “delicate”, and I would disagree with that (it’s a kind of spiky look rather than a soft, natural look). For me, the formula is volumizing and lengthening too, but I already have long eye lashes. However, I found the formula just a little bit clumpy. I’m not a big fan of fibers. I had to work at separating a couple of lashes on each eye and removing a couple of little clumps. In the photo of my lashes, you can see what I mean about the clumping. (I thought I got it out but I guess I didn’t.)
That said, I liked the overall look. It was quite voluminous, a dark, dramatic look.
Because initially at least, it took me longer to apply than some of my other mascaras due to issues manipulating the brush and removing clumps, this will not be my everyday mascara. But I’m glad I bought it, and I will practice with the brush till it becomes second nature. Hopefully, I’ll get used to the fibers.
L’Oreal Voluminous Butterfly Mascara is widely available in the U.S. at drugstores like CVS, Walgreen’s, RiteAid, supermarkets, specialty stores like Ulta, mass merchandisers like Walmart, Target etc. At CVS where I purchased it, the prices was $8.99. It’s made in the U.S. And here’s the ingredient list:
So what do you think? Have you tried Voluminous Butterfly Mascara yet? Is it on your list?